International Business The New Realities, 6th Edition by S Tamer Cavusgil Test Bank

Description

Test Bank for International Business: The New Realities 6th Edition Cavusgil

Test Bank for International Business: The New Realities, 6th Edition, S Tamer Cavusgil, Gary Knight, John R. Riesenberger, ISBN-13: 9780138076238

Table of Contents

PART 1: FOUNDATION CONCEPTS
Introduction: What Is International Business?
Globalization of Markets and the Internationalization of the Firm

PART 2: THE ENVIRONMENT OF INTERNATIONAL BUSINESS
The Cultural Environment of International Business
Ethics, Corporate Social Responsibility, Sustainability, and Governance in International Business
Theories of International Trade and Investment
Political and Legal Systems in National Environments
Government Intervention and Regional Economic Integration
Understanding Emerging Markets
The International Monetary and Financial Environment
Financial Management and Accounting in the Global Firm

PART 3: STRATEGY AND OPPORTUNITY ASSESSMENT
Strategy and Organization in the International Firm
Global Market Opportunity Assessment

PART 4: ENTERING AND WORKING IN INTERNATIONAL MARKETS
Exporting and Global Sourcing
Foreign Direct Investment and Collaborative Ventures
Licensing, Franchising, and Other Contractual Strategies

PART 5: FUNCTIONAL AREA EXCELLENCE
Marketing in the Global Firm
Human Resource Management in the Global Firm